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What Are Missed Calls Costing Your Business?

You already paid to make the phone ring — ads, trucks, referrals. Every unanswered call is a job that went to whoever picked up next. Run your own numbers below.

Prefills industry-benchmark defaults — adjust anything below.

Not sure? The free Missed Call Revenue Audit measures this for you.

Estimated Revenue Lost to Missed Calls

$1,387/mo

$16,640 per year

Estimate from your inputs and industry benchmarks — not a guarantee of actual results.

1.1

missed calls / month

5.2

lost jobs / year

Recoverable with every call answered

$1,109/mo

That's 5.6× the $199/mo it costs to have every call answered and booked for you, 24/7.

Talk to Our AI Receptionist — Live Demo

The audit is free: we test your phones like a real customer — 5 calls over 2 days — and you keep everything: the recordings, your real miss rate, and the full report. Even if we never work together.

How this is calculated

Lost revenue = calls per year × miss rate × close rate × average job value. Trade defaults come from industry benchmarks — the same conservative figures the Missed Call Revenue Audit uses. The “recoverable” figure assumes only 80% of missed callers still book once every call is answered instantly, because some missed calls are spam, wrong numbers, or callers who already hired someone.

The default miss rate is a deliberately low starting point — studies of small service businesses routinely measure 25–60%+ of inbound calls going unanswered, especially evenings and weekends.

All figures produced by this calculator are illustrative estimates based on the inputs and benchmarks above. They are not a measurement, guarantee, or prediction of your business's actual revenue, losses, or results, which depend on many factors and will vary.